
On 6 March, West Thames College played a central role in The King’s Seeing is Believing visit to Hounslow—an initiative by Business in the Community (BITC), the King’s Responsible Business Network, dedicated to driving long-term social and economic transformation. Led by John Bason, Chair of Primark and Chair of BITC’s Hounslow Pride of Place Partnership, and Mary Macleod, Chief Executive Officer of the BITC, the visit brought together senior business leaders and community representatives to explore both immediate and future challenges in the borough, with a particular focus on Feltham.
The visit, part of Business in the Community’s (BITC) mission to drive long-term social and economic transformation, highlighted the importance of collaboration between businesses and educational institutions.
A key segment took place at West Thames College’s Skills Centre in Feltham, where guided tours led by student ambassadors showcased vocational training programmes in carpentry, plumbing, and logistics. The visit underscored the urgent need for workforce development while addressing common misconceptions about career pathways in these sectors. Business leaders engaged directly with students, staff, and apprentices—witnessing first-hand how close collaboration between education and industry can pave the way for effective employment opportunities.
Speaking at the event, Kris Martin, Senior Construction Manager at Telford Homes and Chair of the Chartered Institute of Building, London Hub Committee, emphasised the importance of bridging the gap between academic learning and real-world experience.
He stated: "As employers, we must bridge the gap between education and industry experience. Too often, students complete their courses but struggle to secure apprenticeships or jobs, leading to frustration. Working closely with colleges ensures training aligns with industry needs, from sustainability initiatives to regulations. It’s not just about technical skills; students need exposure to real-world expectations."
Highlighting the transformative impact of the initiative, Ayah Thomas—last year’s Student of the Year for Construction & Building Trades and currently employed as an apprentice at St George’s Fields—shared her journey: "I wanted a job, and I knew an apprenticeship would guarantee me a place in the industry. It’s been great—learning, applying skills directly, and building my future step by step. Eventually, I want to run my own painting and decorating business, creating opportunities for women in trades."
Reflecting on her experience, Ayah added: "There’s always a fear of being judged, and outdated perceptions still exist. But I use that as motivation. Some people laughed when I chose this career, but now I look at where I am and take it as a confidence boost."
The day concluded with a reflective session in which business leaders discussed insights from the visit and explored ways to provide further corporate support for community and educational partnerships.
West Thames College CEO & Principal Tracy Aust remarked: “It was a fantastic event, and we heard some truly powerful stories throughout the day. The visit showcased not only the challenges our students and local residents face, but also the transformative potential of collaboration between businesses and community groups. I am excited for the next steps on this BITC journey.”
West Thames College remains committed to equipping students with the skills and opportunities necessary for successful careers, strengthening the connection between education and employment.